31 Funny Twitter Bios & How to Write Your Own

Marketing     •     August 19, 2019, 9:13 pm
Perhaps one of the most challenging parts of making an impact on social media is coming up with something profound in 140 characters. That’s right; I’m talking about the tweet. A tweet is short,…
Online Marketing Blog – TopRank®     •     August 19, 2019, 9:21 pm
The Mayo Clinic, one of our nation’s most renowned hospitals, believes in being social. More than 100 years ago, the Mayo brothers got the social ball rolling by inviting other surgeons to come to…
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How to Use WordPress: Ultimate Guide to Building a WordPress Website

Marketing     •     August 19, 2019, 4:25 pm
The thought of creating your own website may seem overwhelming. You might even think this task is impossible for anyone but a developer or a person with a background in web design. Well, I have…
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Location data 101: A primer for marketers

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 19, 2019, 10:57 am
Understand how location data can be used for efficient, effective and responsible marketing. Please visit Marketing Land for the full article.
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Twitter introduces 6-second viewable video ad bids

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 19, 2019, 10:00 am
Brands will only be charged if their 15-second (or shorter) video ad is viewed for at least six seconds. Please visit Marketing Land for the full article.
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ABM goes mainstream: What have we learned and what’s next?

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 19, 2019, 8:00 am
Account-based strategies and know-how have moved from nice-to-have to critical skills for B2B professionals. Please visit Marketing Land for the full article.
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10 Tips I Learned About Creating Viral Campaigns From Larry Kim

Marketing     •     August 19, 2019, 11:00 am
We all dream about that one campaign that just really takes off -- I'm talking about the Game of Thrones of the content marketing world. However, few marketers can say they've created a piece of…
Marketing     •     August 19, 2019, 11:00 am
The ecosystem of app partners who integrate with HubSpot’s platform continues to grow. With dozens of new partners joining us in the first half of this year, HubSpot customers have access to an ever…
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TopRank Marketing’s Ashley Zeckman Shares How to Build Consumer Trust with Influencers #DSMPLS

Online Marketing Blog – TopRank®     •     August 19, 2019, 10:14 am
In a world of consumer distrust, especially when it comes to marketing messages, it can sometimes feel like you’re living in the "Upside Down." Everything that you thought was true about marketing…
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The Best 7 Ecommerce Software in 2019

Marketing     •     August 16, 2019, 11:00 am
Ecommerce is a rapidly growing industry -- in fact, online sales grew at almost four times the rate of total retail sales in 2018 and accounted for over half of the retail industry's growth. As…
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Pantheon’s Roland Smart Details the Secret to Agile Marketing Transformation #DSMPLS

Online Marketing Blog – TopRank®     •     August 16, 2019, 7:41 pm
Run a Google search for “agile marketing” today and you’ll see 144 million results. It’s an insanely hot topic, which has steadily grown more applicable and desired from it’s “Scrum” beginnings. Why…
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Instagram users can now report ‘false information’

Social Media     •     August 16, 2019, 5:46 pm
Following criticism from parent company Facebook for hosting misinformation, the social network has decided to allow users to be able to report to fact-checkers.Read more here. Read more...More about…
Marketing Land - Internet Marketing News, Strategies & Tips     •     August 16, 2019, 2:03 pm
The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Marketing Land for the full article.
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Does Facebook have a problem with HTTPS URLs in posts with images?

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 16, 2019, 1:38 pm
Images may fail to load or get replaced with random images when posting HTTPS links. Please visit Marketing Land for the full article.
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Google integrates IAB Tech Lab’s Open Measurement standard for third-party viewability measurement

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 16, 2019, 12:22 pm
The Open Measurement standard eliminates the need to implement various SDKs to measure viewability across display, native and video. Please visit Marketing Land for the full article.
Marketing Land - Internet Marketing News, Strategies & Tips     •     August 16, 2019, 12:12 pm
It limits targeting options to keep advertisers from running discriminatory ads. Please visit Marketing Land for the full article.
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How to Become a Social Media Consultant, According to 7 Successful Ones

Marketing     •     August 16, 2019, 2:18 pm
Nowadays, social media is a critical component of any business's marketing strategy. There are over 3.2 billion people on social media globally. With such a large potential audience, it's becoming…
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Digital Marketing News: Google Indexing Podcasts, Unity’s Rising Marketing Value, Facebook’s Flashy Slideshows & More

Online Marketing Blog – TopRank®     •     August 16, 2019, 10:30 am
The post Digital Marketing News: Google Indexing Podcasts, Unity’s Rising Marketing Value, Facebook’s Flashy Slideshows & More appeared first on Online Marketing Blog - TopRank®.
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10 B2B Social Media Strategies That Work For Any Industry

Marketing     •     August 15, 2019, 10:02 pm
B2B businesses are proof that any business can be successful on social media. Why? Because they've turned a niche industry that -- admittedly -- isn't the most exciting into a playground for social…
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4 Marketing Productivity Tips from Workfront’s Mike Riding #DSMPLS

Online Marketing Blog – TopRank®     •     August 15, 2019, 9:09 pm
Does work follow you home?  When was the last time you had a work week that was actually 40 hours?  Marketers often feel pressed for time and overworked. In fact, according to recent Workfront…
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10 Jobs Artificial Intelligence Will Replace (and 10 That Are Safe)

Marketing     •     August 15, 2019, 8:29 pm
As AI has grown smarter, more and more people are wondering, "Is my job safe?" This is such a growing question that there's even a website called, “Will Robots Take My Job?” With the website's name…
Marketing     •     August 15, 2019, 8:29 pm
Choosing the best organizational structure for your company, division, or team is a lot like picking out a new car. At the most basic level, you're always looking for something road-worthy --…
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Joseph Lindberg of Land O’Lakes Outlines How to Build a Marketing Dashboarding Discipline #DSMPLS

Online Marketing Blog – TopRank®     •     August 15, 2019, 6:16 pm
Marketing measurement. It’s absolutely essential, but perhaps one of the hardest marketing disciplines to master. Why? As Joseph Lindberg, Digital Communications Editor for Land O’Lakes, Inc., told a…
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Podcast listening growth continues: Mobile app usage up 60% since January 2018, study finds

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 15, 2019, 1:22 pm
25% of listeners have bought products discovered through podcast advertising. Please visit Marketing Land for the full article.
Social Media     •     August 15, 2019, 5:37 pm
While groups are a major part of Facebook's future, these rules continue the social network's claims to fight against fake news and harmful activity on the platform.Read more here. Read more...More…
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The Secret to Dell's Success in B2B Influencer Marketing: Konstanze Alex on Marketing Smarts [Podcast]

MarketingProfs Daily     •     August 15, 2019, 2:00 pm
Konstanze Alex, Dell's director B2B influencer relations and content co-creation, offers insights from the company's success using influencer marketing for B2B. Read the full article at…
MarketingProfs Daily     •     August 15, 2019, 2:00 pm
Instagram, YouTube, and Facebook are the most popular social media platforms, but brands need to be aware of emerging platforms if they don't want to risk missing lucrative opportunities. Here are…
MarketingProfs Daily     •     August 15, 2019, 2:00 pm
These days, website content is continually updated, websites are frequently redesigned, and URL structure is altered. Inevitably, 404 error pages occur on all sites--for various reasons. Here's what…
Quick Sprout     •     August 15, 2019, 3:51 pm
SiteGround has one of the top reputations in the web hosting industry. Over 2 million domains are hosted on the platform. That’s one of the many reasons why SiteGround made my list of the top web…
Marketing Land - Internet Marketing News, Strategies & Tips     •     August 15, 2019, 12:37 pm
It is pointless to apply trends and technology if the strategy does not make meaningful connections to align with your products or services. Please visit Marketing Land for the full article.
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Don’t pay more later. Register for SMX East.

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 15, 2019, 10:00 am
Book your pass by Saturday, August 24 to save up to $900 off on-site rates! Please visit Marketing Land for the full article.
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The Future of Marketing As Seen By Randi Zuckerberg #DSMPLS

Online Marketing Blog – TopRank®     •     August 15, 2019, 10:30 am
“Technology is changing the way we do business.”  Said everyone, ever.  Marketers know technology is changing how we interact with our audience. But knowing it’s happening and doing something about…
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Influencer Marketing Strategy Checklist & Template

Marketing     •     August 15, 2019, 8:00 am
If you’re a marketer looking to reach new audiences, partnering with influencers can be a great way to do that. It’s an incredibly effective strategy -- in fact, nearly 49% of consumers look to…
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B2B Sales and Marketing Exchange Wrapup #B2BSMX

Online Marketing Blog – TopRank®     •     August 14, 2019, 10:23 pm
The post B2B Sales and Marketing Exchange Wrapup #B2BSMX appeared first on Online Marketing Blog - TopRank®.
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Sandra Freeman of Engagio Explains How to Avoid the ABM Upside Down in B2B Marketing #B2BSMX

Online Marketing Blog – TopRank®     •     August 13, 2019, 10:30 am
In the universe of Stranger Things, a widely beloved sci-fi horror series that debuted its third season on Netflix last month, avoiding the Upside Down is paramount. This dark and mysterious…
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No, Facebook isn't getting rid of your secret group

Social Media     •     August 14, 2019, 7:27 pm
Facebook announced a big change on Wednesday, but don't worry: secret groups aren't going away.  “For Facebook Groups, people have historically been able to choose between being public, closed or…
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B2B Marketing Spotlight: Shonodeep Modak, CMO NA at Schneider Electric #B2BSMX

Online Marketing Blog – TopRank®     •     August 14, 2019, 6:25 pm
Shonodeep Modak is CMO of North America at Schneider Electric. He has more than 18 years of commercial experience across energy, oil & gas, electrical distribution, automation and aftermarket…
https://www.juliayoung.business

Personalization offer doesn’t lead to more personal data sharing [Survey]

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 14, 2019, 2:00 pm
Data sharing is highly situational; marketers can’t assume personalization is always desirable. Please visit Marketing Land for the full article.
Marketing Land - Internet Marketing News, Strategies & Tips     •     August 14, 2019, 1:18 pm
Shopify Chat offers merchants a chat application for their online stores at no additional cost. Please visit Marketing Land for the full article.
Social Media     •     August 14, 2019, 5:25 pm
With an Android-only release first, Twitter plans to compile tweets centered around specific topics that its followers will find on their timelines.Read more here. Read more...More about Tech,…
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Shopping in 2019: Online and In-Store Retail Trends

MarketingProfs Daily     •     August 14, 2019, 2:00 pm
Consumers are buying fewer things, purchasing more big-ticket items online, and continuing to shop primarily in-store for everyday products, such as groceries, according to recent research from…
MarketingProfs Daily     •     August 14, 2019, 2:00 pm
More and more marketing departments are moving from just being curious about Agile to actually implementing Agile practices. But many have the wrong idea about what Agile is and what it can or cannot…
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LinkedIn Sales Navigator will now surface more content for sales teams to share

Marketing Land - Internet Marketing News, Strategies & Tips     •     August 14, 2019, 11:29 am
LinkedIn is integrating Elevate, its content-sharing app, into Sales Navigator. Please visit Marketing Land for the full article.
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The 10 Commandments of Modern B2B Marketing – Dave Gerhardt, Drift #B2BSMX

Online Marketing Blog – TopRank®     •     August 14, 2019, 10:20 am
Drift is widely regarded as a pioneer in modern marketing, and their Vice President of Marketing Dave Gerhardt has been instrumental in establishing this reputation.  Taking on his first role as a…
Online Marketing Blog – TopRank®     •     August 13, 2019, 9:00 pm
What is the ultimate goal for any business or marketing unit?  There are many valid answers to this question. But I think the subject of Maria Pergolino’s REVTalk on Tuesday morning at B2B Sales and…
Online Marketing Blog – TopRank®     •     August 13, 2019, 10:30 am
In the universe of Stranger Things, a widely beloved sci-fi horror series that debuted its third season on Netflix last month, avoiding the Upside Down is paramount. This dark and mysterious…
Marketing Land - Internet Marketing News, Strategies & Tips     •     August 14, 2019, 10:15 am
Don’t fall into the trap of the latest marketing hack. Here’s a look at a few reliable marketing approaches that get consistent results. Please visit Marketing Land for the full article.
https://www.juliayoung.business

LinkedIn vs. Facebook: Which Is Best for Business?

Marketing     •     August 14, 2019, 12:00 pm
The slew of social media channels available today can paralyze even the most savvy business owners. Where do you start? Which one is best? How do you avoid wasting time on channels that won't bring…
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Dave Gerhardt of Drift Outlines the 10 Commandments of Modern Marketing

Online Marketing Blog – TopRank®     •     August 14, 2019, 10:20 am
Drift is widely regarded as a pioneer in modern marketing, and their Vice President of Marketing Dave Gerhardt has been instrumental in establishing this reputation.  Taking on his first role as a…
https://www.juliayoung.business

Seasoned CMO Maria Pergolino Charts the Path to Creating a Category

Online Marketing Blog – TopRank®     •     August 13, 2019, 9:00 pm
What is the ultimate goal for any business or marketing unit?  There are many valid answers to this question. But I think the subject of Maria Pergolino’s REVTalk on Tuesday morning at B2B Sales and…
Marketing Land - Internet Marketing News, Strategies & Tips     •     August 13, 2019, 5:17 pm
However, reactions vary by types of content including, terrorism, racism, porn, drugs, gambling, hate speech and politics. Please visit Marketing Land for the full article.
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