Buying audience data: A lesson from 4 Subway marketing slogans

Marketing Land - Internet Marketing News, Strategies & Tips     •     Fri, 26 Apr 2019 14:48:25 +0000
With hundreds of vendors who promise their products are best, the easiest way for brands and agencies to evaluate data might be to think like Subway. The post Buying audience data: A lesson from 4…
Marketing Land - Internet Marketing News, Strategies & Tips     •     Fri, 26 Apr 2019 14:40:42 +0000
Snap is also rolling out a 'Proposals' tools for media buyers to approve Snap Select ads plans. The post Snap Select will let advertisers reserve video inventory at fixed CPM appeared first on…
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