How to Create Content That Drives Sales

Quick Sprout     •     Sun, 07 Apr 2019 16:54:59 +0000
There is a big misconception that content marketing doesn’t drive sales. But if it didn’t work well, none of my companies would exist. Content marketing is an absolute necessity for brand survival…
MarketingProfs Daily     •     Thu, 11 Apr 2019 14:00:00 GMT
Companies that use lead scoring benefit from a 77% increase, on average, in lead generation ROI vs. those that don't. But you have to do it right. Go through this checklist to ensure your…
Marketing Land - Internet Marketing News, Strategies & Tips     •     Thu, 11 Apr 2019 18:41:41 +0000
Here are the steps to define, create and protect your story so that it measures up to the same quality as the products and services you sell. The post Learn how to discipline your story to serve…
Marketing Land - Internet Marketing News, Strategies & Tips     •     Thu, 11 Apr 2019 18:30:23 +0000
Local businesses advertising on the platform can bring customers to their front door with programmatic placements and richer analytics that include real-time insights. The post Waze enables…
Marketing Land - Internet Marketing News, Strategies & Tips     •     Thu, 11 Apr 2019 17:47:25 +0000
By the end of May, the Excluded Category options for Audience Network, Instant Article and in-stream video ads will be replaced with the new Inventory Filters, giving marketers streamlined control…
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